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Search Engine Optimization (SEO) consists of several main parts that work together to improve a website's visibility and ranking on search engine results pages (SERPs). These main parts include: Keyword Research: Keyword research is the foundation of SEO. It involves identifying the specific words and phrases that users enter into search engines when looking for information. By understanding the keywords relevant to your business or industry, you can optimize your website's content to target those keywords and attract organic traffic. On-Page Optimization: On-page optimization refers to optimizing individual web pages to improve their visibility and relevance to search engines. This includes optimizing meta tags (such as meta title and meta description), using proper heading tags (H1, H2, etc.), incorporating relevant keywords into the content, optimizing images with alt tags, and ensuring the website has a clear and user-friendly structure.

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